OPPORTUNITIES TO REVITALISE RURAL TOURISM THROUGH THE OPERATION OF AGRARIAN COOPERATIVES

Authors

  • Fillip ?okovi?, PhD Singidunum University, Faculty of Health, Legal and Business Studies
  • Radovan Pejanovi?, PhD University of Novi Sad, Agricultural Faculty, Novi Sad
  • Miloš Mojsilovi?, MA Ipsos Strategic Marketing
  • Jelena ?or?evi? Boljanovi?, PhD Singidunum University, Faculty of Business
  • Katarina Ple?i?, MA Singidunum University, Faculty of Health, Legal and Business Studies

DOI:

https://doi.org/10.5937/ekoPolj1703115D

Keywords:

agrarian cooperatives, rural tourism, general managers of cooperatives, revitalisation.

Abstract

Agrarian cooperatives are still in a period of transition. Practice shows that it is necessary to reconsider the business activities performed in the sector. Under the 2015 Cooperatives Act, rural tourism was recognised as a business activity, but the legal move has had no practical implications. In order to identify opportunities for the revitalisation of rural tourism, a study has been carried out based on interviews with the general managers of agrarian cooperatives. Their views have been analysed to gauge their awareness of the effects of rural tourism on rural areas arising from the operation of cooperatives, and the potential of human resources to implement the consequent organisational changes. In addition, the potential of agrarian cooperatives has been explored in the context of external surroundings. The results of the research have shown that the general managers view positively the revitalisation of rural tourism as part of the operation of the cooperatives, and that they are aware of the favourable impacts of tourism on rural areas, but that incompetence of the staff in the cooperatives has been a main obstacle to such a development.

Downloads

Download data is not yet available.

References

1. Cai, R., Ma, W., Su, Y. (2016): Effects of member size and selective incentives of agricultural cooperatives on product quality. British Food Journal Vol. 118, no. 4, pp. 858 – 870.
2. Đekić, S. (2005): Agrarni menadžment (978-86-85099-96-0). Ekonomski fakultet u Nišu, Niš.
3. Đoković, F., Kulović, Dž. (2013): Strategijsko odlučivanje u hotelijerstvu, Socioeconomica. Vol.2, No.4, pp. 288 – 300.
4. Harris, A., Fulton, M. (1999): Farm machinery cooperation in Saskatchewan and Quebec. Centre for Cooperatives, University of Saskatchewan, Saskatoon.
5. Krstić, V. (2002): Neke prednosti zadružnog organizovanja u našim uslovima privređivanja. Ekonomika, Vol. 48, No 4-5, pp 106-110.
6. Li, Z., Jacobs, K., Artz, G. (2015) The cooperative capital constraint revisited. Agricultural Finance Review, Vol. 75, No. 2, pp. 253 – 266.
7. Maričić, B. (2006): Zadrugarstvo u vremenu tranzicije: neostvarene incijative(86-84153-65-0). Naučna KMD, Beograd.
8. Marković, Ž. (2013): Putevi i stranputice Srbije: samoupravljanje, tranzicija, zadrugarstvo (978-86-6021-069-4). Naučna KMD, Beograd.
9. Mataga, Ž., Papeš, D., Petak, A. (2009): Poljoprivredne zadruge u zemljama Europske Unije, Sociologija i prostor: časopis za istraživanje prostornoga i sociokulturnog razvitka, Vol.43, No.1, pp. 215-277.
10. Mihailović, L., Pejčić, H., Marković, K. (2005): Zemljoradničko zadrugarstvo između teorije i prakse. Sven, Niš.
11. Mihailović, L. (1998): Neki savremeni pogledi na zadrugarstvo i ruralni razvoj. Ekonomika poljoprivrede, Vol. 45, No. 1-2, pp 23-34.
12. Mwesiumo, D., Halpern, N. (2016): Interfrm conflicts in tourism value chains, Tourism Review, Vol. 71, No. 4, pp. 259 – 271.
13. Njegovan, Z. (2011): Agrarno ili zadružno pitanje – prilog za razumevanje zadrugarstva u Republici Srbiji. Ekonomika preduzeća, Vol. 59, No. 5-6, pp 297-307.
14. Njegovan, Z., Pejanović, R. (2009): Ruralna regionalizacija Vojvodine (978-86-7728-075-8). Poljoprivredni fakultet Univerziteta u Novom Sadu, Novi Sad.
15. Paraušić, V., Cvijanović, D. (2014): Kokurentnost agroprivrede Srbije – klasteri u funkciji održive regionalne konkurentnosti (978-86-6269-034-0). Institut za ekonomiku poljoprivrede, Beograd.
16. Pejanović, R. (2005): Agrarne zadruge kao preduzetničke organizacije, Ekonomski vidici, Društvo ekonomista Beograda,Vol. 10, No. 1, pp. 45-55.
17. Pejanović, R. (2015): Predgovor za knjigu: Zadrugarstvo u Srbiji, Hesperia, Beograd, str. 9 – 12.
18. Pejanović, R., Glavaš-Trbić, D., Tomaš-Simin, M. (2013): O uzrocima krize poljoprivrede Republike Srbije. Ekonomika poljoprivrede, Vol. 60, No. 2, pp. 253-264.
19. Pejanović, R., Njegovan, Z. (2011): Ruralni razvoj i lokalno-ekonomski razvoj AP Vojvodine. Poljoprivredni fakultet Univerziteta u Novom Sadu, Novi Sad., pp 115-132.
20. Pejčić, H. (2011): Ekonomika poljoprivrede (978-86-7746-277-2). 4th ed., Sven, Niš.
21. Pejnović, D., Radeljak Kaufmann, P., Lukić, A. (2016): Development and Contemporary Characteristics of Agricultural Cooperatives in the Area of Croatia. Hrvatski geografski glasnik, Vol. 78, No. 2, pp. 5-48.
22. Porter, M. (1998): On Competition (0-684-84146-0). Harvard Business School Press, Harvard.
23. Richards, T., Manfredo, M. (2003): Post-merger performance of agricultural cooperatives. Agricultural Finance Review, Vol. 63, No. 2, pp. 175 – 192.
24. Simonović, Z. (2014): Upravljanje agrarom Srbije u tranziciji (978-86-6269-037-1). Institut za ekonomiku poljoprivrede, Beograd.
25. Ševarlić, M., Nikolić, M. (2012): Stavovi direktora zadruga i zadrugara o zemljoradničkom zadrugarstvu u Srbiji (978-86-86087-32-4). Društvo agrarnih ekonomista Srbije, Beograd.
26. Vučković, M. (1957): Zadrugarstvo. Zadružna štampa, Zagreb.
27. Yılmaz, Z., Bititci, U. (2006): Performance measurement in tourism: a value chain model, International Journal of Contemporary Hospitality Management, Vol. 18, No. 4, pp. 341 – 349.
28. Zakon o zadrugama ("Offcial Gazette of the RS" no. 112/2015).

Downloads

Published

2017-09-30

How to Cite

Đoković, F., Pejanović, R., Mojsilović, M., Đorđević Boljanović, J., & Plećić, K. (2017). OPPORTUNITIES TO REVITALISE RURAL TOURISM THROUGH THE OPERATION OF AGRARIAN COOPERATIVES. Economics of Agriculture, 64(3), 1115–1132. https://doi.org/10.5937/ekoPolj1703115D

Most read articles by the same author(s)

1 2 > >>