GASTRONOMY AS AN EFFECTIVE TOOL FOR RURAL PROSPERITY - EVIDENCE FROM RURAL SETTLEMENTS IN REPUBLIC OF SERBIA

Authors

  • Jovan Bugarčić Faculty of Hotel Management and Tourism University of Kragujevac, Vrnjačka Banja, Serbia https://orcid.org/0000-0002-6104-2939
  • Drago Cvijanović Faculty of Hotel Management and Tourism University of Kragujevac, Vrnjačka Banja, Serbia https://orcid.org/0000-0002-4037-327X
  • Dragan Vukolić Faculty of Hotel Management and Tourism University of Kragujevac, Vojvođanska 5a, 36210, Vrnjačka Banja, Serbia. University of Business Studies, Faculty of Tourism and Hotel Management, Banja Luka, Bosnia and Herzegovina https://orcid.org/0000-0002-6364-9849
  • Miloš Zrnić Academy of Applied Studies – The College of Hotel Management, Belgrade, Serbia https://orcid.org/0000-0003-3454-6573
  • Tamara Gajić Geographical Institute “Jovan Cvijić” SASA, Belgrade, Serbia. South Ural State University, Institute of Sports, Tourism and Service, Chelyabinsk, Russia. Faculty of Hotel Management and Tourism University of Kragujevac, Vrnjačka Banja, Serbia https://orcid.org/0000-0003-3016-8368

DOI:

https://doi.org/10.59267/ekoPolj2301169B

Keywords:

gastronomy, rural settlements, tourism, Republic of Serbia

Abstract

Food and gastronomy certainly occupy a special position in rural promotion. The aim of the research was to determine to what extent the local population believes that the gastronomic offer affects rural prosperity. The results show that all the factors of the tourist offer are of satisfactory quality and have a significant influence in predicting the rural development of countryside in Serbia, and that respondents in the middle age category believe that gastronomy determines rural prosperity. Material status has no statistical significance in the difference in the perception of the impact of gastronomy on rural development, but in relation to the age category, results show a statistically significant difference. The research has an obvious importance in the theoretical and applied aspect, as a complement to the existing literature, as well as an aid in the strategic planning of the development of rural settlements in Serbia.

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Author Biographies

Jovan Bugarčić, Faculty of Hotel Management and Tourism University of Kragujevac, Vrnjačka Banja, Serbia

 

 

Drago Cvijanović, Faculty of Hotel Management and Tourism University of Kragujevac, Vrnjačka Banja, Serbia

 

 

Dragan Vukolić, Faculty of Hotel Management and Tourism University of Kragujevac, Vojvođanska 5a, 36210, Vrnjačka Banja, Serbia. University of Business Studies, Faculty of Tourism and Hotel Management, Banja Luka, Bosnia and Herzegovina

 

 

Miloš Zrnić, Academy of Applied Studies – The College of Hotel Management, Belgrade, Serbia

 

 

Tamara Gajić, Geographical Institute “Jovan Cvijić” SASA, Belgrade, Serbia. South Ural State University, Institute of Sports, Tourism and Service, Chelyabinsk, Russia. Faculty of Hotel Management and Tourism University of Kragujevac, Vrnjačka Banja, Serbia

 

 

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Published

2023-03-31

How to Cite

Bugarčić, J., Cvijanović, D. ., Vukolić, D., Zrnić, M., & Gajić, T. (2023). GASTRONOMY AS AN EFFECTIVE TOOL FOR RURAL PROSPERITY - EVIDENCE FROM RURAL SETTLEMENTS IN REPUBLIC OF SERBIA. Ekonomika Poljoprivrede, 70(1), 169–183. https://doi.org/10.59267/ekoPolj2301169B

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Original scientific papers

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