CONSUMPTION AND INDUSTRIAL DEMAND FOR FRUIT JUICES AND CONCENTRATES

Authors

  • Maja Štrbac, PhD Institute of Agricultural Economics, Belgrade
  • Mirjana Savi?, PhD Institute of Agricultural Economics, Belgrade

Keywords:

fruit juices, concentrates, consumption, demand, EU

Abstract

The market of food products in the EU there is great competition. Consumers significantly "dictated" by changes in products and innovative solutions. The trend of healthy lifestyles, increasing consumer interest in exotic flavors and an attractive organic food, are the main reasons for the observed increase in fruit juice market. Manufacturing companies in the EU also have a demand for fruit juices and concentrates, the more you require a guaranteed product quality continuously/safe products and safe delivery of fresh products. Producers in developing countries have great opportunities for marketing their products in the markets of developed countries, if they meet certification requirements, which is often complicated, and for many producers/exporters is very expensive. Certified producers and exporters will have access to much of the market. Producers in developing countries should explore possibilities for placement of products in each EU country, as some member countries/trading partners can be attractive for certain products.

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References

1. Gvozdenović D., Vračar Lj., Tepić Aleksandra (2006): Vintage, storage and processing technology of fruit, Fruit, Vol. 40, no. 155, pp. 237-244
2. Esteve Maria, Frigola Ana (2007): Refrigerated Fruit Juices: Quality and Safety Issues, Advances in Food and Nutrition Research, Volume 52, pp. 103-139
3. Štrbac Maja (2009): Compliance with regulations relating to the production and marketing of fruits and vegetables in the EU, Economics of Agriculture, Belgrade, Vol. LVI, No. 2, pp. 275-284
4. Štrbac Maja (2009): Analysis of fruit and grapes in the Republic of Serbia, Monograph, Institute of Agricultural Economics-Belgrade, ISBN 978-86-82121-77-0
5. Štrbac Maja (2010): Criteria for the segmentation of the market in the European Union, Economics of Agriculture, Belgrade, Vol. LVII, No., 1 (1-153), pp.79-90
6. www.aijn.org – AIJN, The European Fruit Juice Association
7. www.foodanddrinkeurope.com – Food and Drink Europe
8. www.agra-net.com – Food News Weekly and Eurofood from Agranet
9. www.oeitfl.org – OEITFL, Organisation of the European Drink Industries Transforming Fruit and Vegetables
10. www.fruit-processing.com – Fruit Processing Magazine
11. www.p-maps.org – ITC Market News Service on Fruit Juices

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Published

2010-12-31

How to Cite

Štrbac, M., & Savić, M. (2010). CONSUMPTION AND INDUSTRIAL DEMAND FOR FRUIT JUICES AND CONCENTRATES. Ekonomika Poljoprivrede, 57(4), 589–597. Retrieved from https://ea.bg.ac.rs/index.php/EA/article/view/1098

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