Adžić, S., M. Pavlović, M. . Milunović, Đorđe Pavlović, T. . Savić Tot, and P. . Radanov. “THE IMPACT OF RAKIJA CULTURAL HERITAGE AND RAKIJA MARKETING ON THE CONSUMER PURCHASING DECISIONS”. Ekonomika Poljoprivrede, vol. 71, no. 3, Oct. 2024, pp. 923-41, doi:10.59267/ekoPolj2403923A.